Manage Your List

Dashboard → Subscribers is where you see everyone on your email list, check who confirmed, and clean up contacts before you send Broadcasts.

For how people join and what pending / subscribed mean, see Subscribers overview. For CSV backup details, see Import & export.

Open the page

From the dashboard sidebar, click Subscribers. The URL is /dashboard/subscribers.

At the top you see a summary line, for example:

142 people on your list
128 subscribed
6 pending (only if any exist)
+14 this month (new subscribed contacts this calendar month)

Export CSV in the header downloads a spreadsheet of the list (respects filters — see Export).

Page layout

Section	What you use it for
Header	Total counts and Export CSV
Sender Reputation + List health	Deliverability before big sends
Stat cards	Totals, confirmed rate, recent joins
Search and filters	Find one person or a segment
Table	Every subscriber row
Pagination	Move through long lists
Bulk bar	Appears when rows are checked

Stat cards

Three cards sit below the reputation row:

Card	What it shows
Total subscribers	Every row (all statuses). May show ↑ N this month when you gained subscribed contacts this month
Confirmed rate	Donut chart — percent subscribed, with “X of Y confirmed” below
Recent activity	+N joined this month (subscribed only) and Last joined … (for example 2 days ago) or No recent joins

Use Confirmed rate after a launch: many pending rows mean fans have not clicked the confirmation email yet.

Reputation and list health

Card	When to look
Sender Reputation	Score out of 100 (Excellent / Good / Fair / Poor), complaint rate, bounce rate, 30‑day sends, and warnings if sending is throttled or suspended
List health · SES tiers	Hot / Warm / Cool / Cold tiers (broadcast pacing), plus SES suppressed, hard bounced, spam complaints, unconfirmed, and recent new/unsub counts

You do not edit subscribers here — these cards help you decide whether it is safe to send a big broadcast. Details: Sender reputation · Broadcast deliverability.

Search and filter

Search

Use the search field: Search by name or email…

Flo matches if the text appears in the email or first name (not case-sensitive). Results update as you type. Changing search resets to page 1 and clears row selection.

Status filters

Filter pills next to the search box:

Filter	Shows
All	Every status
Subscribed	Confirmed — can receive broadcasts
Pending	Signed up but has not confirmed by email
Unsubscribed	Opted out or you marked them unsubscribed

Only one status filter is active at a time.

Subscriber table

Column	What you see
Subscriber	Initials avatar, first name (if collected), and email
Status	Green Subscribed, amber Pending, or gray Unsubscribed
Source	Your Newsletter block headline if set; otherwise Newsletter, Manual, or Page block
Joined	Date they confirmed, or signup date if still pending
⋯ (actions)	Unsubscribe

Sort

Click a sortable column header to change order:

Column	Sort behavior
Subscriber	A–Z / Z–A by email
Status	Groups by status
Joined	Oldest or newest first

Default sort is newest joined first. Click the same header again to flip direction.

Pagination

The table shows 50 rows per page. At the bottom:

1–50 of 142 (example range)
Previous / Next
Page 2 / 3

Changing page clears your checkbox selection.

Lists over 500 contacts

Flo loads up to 500 subscribers on this screen at once. If your list is larger, use Export CSV for a backup and contact support until expanded loading is available — Import & export.

Empty states

Message	Meaning
No subscribers yet	Nobody on the list — add a Newsletter block and Go to builder
No matches	Search or filter excluded everyone — clear search or try All

Select rows and bulk actions

Check the box on the left of any row. When at least one row is selected, a bulk bar appears:

Control	Action
N subscribers selected	Count of checked rows
Export	Download CSV of selected rows only
Delete	Permanently remove selected rows (no extra confirm dialog — act carefully)
X	Clear selection

The header checkbox selects every row on the current page (up to 50), not the entire filtered list across pages. To bulk-export many contacts, filter first, export each page, or use Export CSV in the header for all filtered rows at once.

Success toasts:

Subscriber unsubscribed. (single row)
Deleted N subscriber(s). (bulk delete)

Unsubscribe vs delete

Choose the right action for what you need:

Action	Where	What happens
Unsubscribe	Row ⋯ menu	Status → unsubscribed; row stays in the table; they stop getting broadcasts
Delete	Bulk bar (one or more rows selected)	Row is removed from your list entirely

Use Unsubscribe when…	Use Delete when…
Fan asked to stop emails but you want a record	You need to free a plan slot or remove bad data
You might reference history later	You are sure the row should be gone
GDPR “do not mail” but keep audit	Duplicate or test addresses to clean up

Delete does not erase past broadcast send logs. Fans can also unsubscribe themselves from links in emails.

There is no Delete on a single row menu today — only Unsubscribe. To remove one person completely, select their row and use bulk Delete.

Bulk delete is immediate

Flo does not show a second “Are you sure?” popup for bulk Delete. Export a backup first if you are unsure — Import & export.

Export from this page

Button	What you get
Export CSV (header)	CSV of all rows matching current search + status filter
Export (bulk bar)	CSV of checked rows only

Columns: Email, First Name, Status, Subscribed At, Tags. File name like subscribers-2026-05-19.csv.

Full export workflows and import limits: Import & export.

Common tasks

Find one person

Open Subscribers.
Paste their email into Search.
Open the ⋯ menu if you need to Unsubscribe.

Review who can receive your next broadcast

Filter Subscribed.
Note the count in the header vs your plan limit.
Glance at Sender Reputation — avoid big sends if suspended or heavily throttled.

Follow up on unconfirmed signups

Filter Pending.
Export CSV if you want emails for a one-off reminder outside Flo.
Remember they must click the confirmation link from Flo’s email to become subscribed.

Clean up after a test

Search your test email.
Check the row → bulk Delete (or Unsubscribe if you want to keep the row).

Remove several old contacts

Filter Unsubscribed (or search a domain).
Check rows on each page (or page by page).
Export CSV backup → bulk Delete.

What you cannot do here yet

Task	Where instead
Import CSV	Not in this dashboard yet — Import & export
Edit email or name	No inline edit — fan re-signs or you delete and they join again
Add tags	Tags may appear in exports but are not editable in this UI
Send confirmation again	Fan submits the Newsletter form again or uses the original email link if still valid

Troubleshooting

Issue	What to try
Cannot find someone	Clear search; set filter to All; they may be past the 500 load window
Unsubscribe greyed or fails	Refresh the page; toast Failed to unsubscribe. Please try again.
Deleted by mistake	No undo — restore from your last Export CSV if you have one
Selected 50 but expected more	Header checkbox is this page only — repeat per page or use filtered Export CSV
Export CSV has fewer rows than total	Active search/filter, or 500 load cap
Joined date looks wrong for pending	Joined uses signup date until they confirm
Source says Manual	Row was not from a Newsletter block — Import & export
Counts differ from Broadcasts	Broadcasts use subscribed only; table includes all statuses

Quick reference

Dashboard → Subscribers
Search / filter Subscribed · Pending · Unsubscribed
Sort by Joined or Subscriber
Unsubscribe (one) or Delete (bulk, permanent)
Export CSV before big deletes or migrations

What's next?

Subscribers overview — statuses, plan limits, how signups work
Email capture — Newsletter block and double opt-in
Import & export — CSV backup and import status
Sender reputation — score and suspension
Broadcasts compose — email subscribed fans
Broadcasts overview — requirements before sending